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ShopperTrak Developer Zone - Take People Counting to the Next Level


developer, people counting, foot traffic

ShopperTrak is always looking to up and improve the value we deliver our customers. We are always looking for ways to empower those using our products and services. 

Sure, people counting and foot traffic systems and analysis are foundation of our business.

But they are just the foundation – for the broader value ShopperTrak offers is in its partnering with its clients, in the consultation and direction we provide them, and in the tools and resources that enable them to derive the most value from our products. 

To that end, at the beginning of the spring, we launched the ShopperTrak Developer Zone .

What is the ShopperTrak Developer Zone? It is portal and resource on the web that retailers can use to develop custom web-based and mobile applications to increase sales and operating effectiveness. 

These applications use and analyze secure ShopperTrak people counting and foot traffic data.

This is one more example of true partnership between ShopperTrak and ShopperTrak clients – and in which ShopperTrak is responsive to the individual needs of its clients. 

Different retailers have different needs.   Using the ShopperTrak Developer Zone, those needs are met, opportunities are capitalized upon, and success builds. 

ShopperTrak Developer Zone APIs -- to go to a page at ShopperTrak where you can learn about some APIs that ShopperTrak has to offer so you can make your own apps using people counting data and where you can sign up to be beta tester of the these APIs.


I am glad to see that ShopperTrak is making this data accessible to a broader audience
Posted @ Monday, June 11, 2012 2:51 PM by Siddartha Finch
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