Leading Publications Trust the Data That ShopperTrak Produces
Retailing Today Cites ShopperTrak Report on Good Retailing Sales Numbers in June
As we noted here before, some of the leading business and retail shopping industry publications frequently cite and refer to data, intelligence, and forecasting that ShopperTrak produces.
ShopperTrak – the world leader in people counting technology and foot traffic analysis – develops its reports based on a rich trove of current data taken from the counting of billions of shoppers in more than 45,000 locations spanning 74 nations.
One of the publications that values our reports is Retailing Today which is – and here we let the magazine tell it – “the trusted news source for the decision-makers at America's Top 150 retailers. We offer unbiased coverage of the $1.62 trillion retail industry across all channels, with the latest news, trends and research, to over 25,000 subscribers.”
Earlier this month, on July 5th, Retailing Today released a ShopperTrak report that contained lots of positives. Here is an excerpt from the report:
"Summer retail is heating up. June brought high temperatures and a steady stream of shoppers to stores across the nation. Retail foot traffic in June increased 5.2% compared with the previous month and 7% over the same period last year.
Retailers saw a peak mid-month as shoppers splurged on Dad for Father’s Day on June 17. Retailers also benefited from June containing the last Friday and Saturday leading up to the week of July 4. Shoppers capitalized on the mid-week holiday by starting vacations early or browsing for celebratory items on those days."
Let’s hope the data from the ShopperTrak people counting and foot traffic stays positive.
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