ShopperTrak Insights: Performance Matrix
Why do over 400 of the world’s top retailers turn to ShopperTrak to optimize and improve sales, profits, marketing effectiveness and operations? We deliver innovative analytics to our customers via our integrated ShopperTrak Insights reporting platform.
Now available through the ShopperTrak Insights web portal is the store performance matrix. This unique data visualization plots each store by its traffic and conversion profile and provides compelling insight into performance. One can quickly identify top & bottom performers, outliers, and the actions needed to improve performance, whether it is more targeted marketing activities or better labor allocation for increased conversion. This matrix is exclusive to ShopperTrak and enables our clients to efficiently hone in on the relevant areas requiring their urgent attention and drill-down to the individual store level for a more detailed view of performance.
Check back in for additional ShopperTrak Insights posts!
Click here to read more about ShopperTrak Reporting Services!